arial and me

WHO I AM. WHAT I DO.

My name is Frank Yoo, and I am a mobile UI designer living and working in the San Francisco Bay Area. I have 8+ years of user-centered design experience, predomiantly focused on consumer-facing products for web, iPhone, iPad, Android, and BlackBerry platforms. The scope of my work includes mobile app strategy, interaction and visual design, as well as simple prototype development. I’ve had the opportunity to create a variety of online experiences for 80 million LinkedIn and 600 million Yahoo! users, as well as simple marketing communications for smaller niche audiences. I am resourceful, I am scrappy, and I enjoy the challenge of translating user needs and complex functionality into simple, engaging applications. The struggle is part of my process, and it's how I learn and grow as a designer and problem solver.

Originally from Long Beach, CA, I've lived on both coasts and spent a few years in the midwest. I'm a technology geek, part-time runner, bike enthusiast, and avid Lakers fan. I also like spending time with my friends, my family, and my Boston Terrier, Arial.

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